OnePlus recently launched the OnePlus 6T in India and fans got a chance to experience the device before making a purchase at OnePlus pop-up stores in 9 cities in India. To attract more of its community members to head to the stores, OnePlus even offered all attending fans a chance to win exclusive OnePlus goodies and that seems to have worked in favor of the company.
It’s pretty great to see how OnePlus, a relatively new company in the Indian market, has managed to create such a strong community over the last few year. A community that’s fiercely loyal towards the company and lines up outside their stores at 4 am in the morning just to get a smartphone.
