While Facebook (now rebranded to Meta) and Microsoft are working to make the idea of the Metaverse a reality, a new AR-based social media platform is looking to combine the idea of social media with a revenue-focused Metaverse space for users. Called Octi, the latest social platform was recently launched to take on other popular social apps like TikTok, Reels, Facebook, Instagram, and Snapchat.
Octi launched as an all-in-one social platform targeted towards the Gen-Z, which combines pretty much everything that is trending on the internet. It has AR-based filters like Snapchat, a vertically-scrollable video feed like TikTok, support for NFTs, and digital coins, and the best part is that users can earn something more than just “likes”.
Using the app, users can create quirky videos using Snapchat-like AR filters to share them on their feeds. It allows creators to fidget around with virtual objects and shoot videos in virtual scenes like the Great Hall in Hogwarts from Harry Potter. Once these videos are live on their feed, the creators will be able to earn digital coins, dubbed as Octi coins, through their content. So, the more your video gets popular on the platform as other users interact and like it, the more Octi coins you will earn.
The platform also supports NFTs (Non-Fungible Tokens). Users can import their digital assets to the app for any Octi user to use for free. However, if you own an NFT and import it to the app for other users to use, you will earn Octi coins as your object gets more popular on the platform. Moreover, as the NFTs get popular on the social media app, their value will also increase in the market.