Earlier this year, Netflix took some nasty steps to crack down on password-sharing among users living in different locations. The company, which is struggling to retain subscribers in the market and recently lost subscribers for the first time, started testing a new feature in Chile, Peru, and Costa Rica that forces subscribers to pay extra for sharing their accounts with others. However, it seems like Netflix’s plans to curb this practice have become rather confusing, even for the company itself. Read the details below!
According to a recent report by Rest of World, the early rollout of Netflix’s new feature that let users add up to two additional accounts by paying extra is not streamlined. The publication spoke to various Netflix subscribers in Peru and determined that they have not received uniform messaging or notification from Netflix regarding the new feature.
So, as it turns out, Netflix is facing issues with implementing plans to curb password-sharing and needs to smoothen the process before rolling out the changes globally. If you don’t know, the OTT platform is expected to extend this feature to other regions too but we don’t know when this will happen.